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  • “The Spreadsheet Has Replaced the Sales Pitch — And India’s Auto Industry Hasn’t Caught Up Yet”

    “The Spreadsheet Has Replaced the Sales Pitch — And India’s Auto Industry Hasn’t Caught Up Yet”

    One data point from May 2026 should have every boardroom in the Indian automotive sector re-examining its five-year plan. One in three passenger vehicles sold in India last month ran on something other than conventional petrol or diesel. Not one in ten. Not one in five. One in three. This isn’t a product trend. It’s…

    762 words
    3–5 minutes
    June 4, 2026
  • The Sri Lankan Auto Market Isn’t Just Changing. It’s Been Disrupted.

    The Sri Lankan Auto Market Isn’t Just Changing. It’s Been Disrupted.

    As marketers, we’re trained to watch for incremental trends. But the latest CY 2025 (Jan-Sep) vehicle registration data from Sri Lanka tells a story of radical, overnight transformation. Forget what you thought you knew. The market has already fundamentally shifted. Here are three hard truths from the data: 1. The EV Revolution is Not a…

    612 words
    3–4 minutes
    November 9, 2025